Company's activity is focused on the carrying out of complex researches of markets and companies using the methodology of desk study, qualitative and quantitative methods.
Marketing projects include:
- study of the main tendencies and market dynamics;
- estimation of demand and consumption volumes ;
- carrying-out of market segmentation and identification of the clients – typical representatives of the segments;
- carrying-out of a competitive analysis (market shares of the main participants, their weak and strong sides, in particular, price level, goods and services nomenclature, peculiarities of production processes, sale, after-sale service etc.);
- providing a reasonable market forecast.